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Tools, Software & Services
99designs
99designs is the go-to graphic design service by Vista. We make it easy to work with professional, creative experts from around the world and build your brand through custom, memorable design.
Canva
Canva is the ultimate design tool for non-designers. It’s user-friendly and the free version gives you access to most features. Use Canva to create shareable social media images, cover photos, even video thumbnails. In no time, you'll be on your way to building a memorable online brand.
ConvertKit
ConvertKit is a powerful email service provider that delivers automation capabilities without the steep price. Try their free plan that allows you to make unlimited landing pages and forms and choose from multiple templates, add personalization and design, include an incentive email, create a thank you page, manage subscribers and send broadcast emails.
DocSend
DocSend is a GodSend when it comes to fundraising. You can send trackable versions of pitch decks, see which firms are engaging & sharing, and know who is interested.
Docusign
More than a million customers and a billion users trust DocuSign with their critical and essential agreements.
Dropbox
Back up files in the cloud, share photos and videos, and more. Make life easier for you and your clients with Dropbox.
Embroker
We all have to have business insurance. Embroker caters to startups and makes it super easy to get your business covered. They offer a variety of different plans for whatever your startup insurance needs are.
Evernote
You may already be familiar with this wildly popular tool. Evernote is a crowd favorite among entrepreneurs and marketers. It’s great for taking notes and brainstorming -- especially on-the-go. A big bonus for me is that it's almost impossible to outgrow Evernote. You can start with the free version as a beginner, and level up later.
Fiverr
Fiverr has been a life saver for me. I have hired freelancers to create presentations, copywriting, marketing, videos, and so much more. I also hired voice over talent, which was great. A lot of work can get done for affordable rates with hiring freelancers.
Google Drive
Accessible from anywhere with internet, Google Drive is a great collaborative tool for teams to use when you’re working with content, files, or images in tandem. Unlike DropBox, multiple parties can be in a file at a time manipulating data or text without having to download and re-upload the file.
LVLUP Legal
Flat fee legal services for startups. They cater to startups and are fantastic. They can help with all your business legal needs and they make it easy to budget so your not spending an enormous amount of money on legal fees.
Novo
I absolutely love this bank. Novo has free banking and is great for small businesses and startups. They make it so easy and their customer service is fantastic. Everything you need including invoicing, ACH transactions, bill pay, and more. They partner with vendors such as PayPal, Stripe, Gusto, Xero, and many others that make your financial and accounting needs run seamlessly. Hands down by far the best bank I have had.
Popupally
n my opinion, list-building should be a primary focus on your website. This is even more important when you're just beginning to build an audience. PopUp Ally will help you maximize your site's list-building potential -- in a non-spammy way. This tool is a popup plugin that actually improves the user experience on your site. Its smart technology anticipates people’s needs as they browse around your site, making PopUp Ally far more effective than a lot of the other “in-your-face” popup options.
Referral Candy
Nothing is better than customer referrals. Use referral candy to get your customers to refer new customers
Techniclarity
Not a tech founder? Techniclarity offers a course and coaching to learn the tech you need to know to launch your startup
Wix
I love Wix and use it to build all of my websites. It is super easy, user friendly, very cost effective, has all of the widgets and integrations. I am not technical and I can use Wix. Love it
Women Who Code
We envision a world where women are proportionally represented as technical leaders, executives, founders, VCs, board members, and software engineers.
YouCanBookMe
Effortless scheduling for you and and your team. This is a life savor of time and makes scheduling so efficient. Customers and clients appreciate it too.
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